'Tis the season? (Revisited)

OK,..more on the secularization of Christmas:

In the City of Philadelphia, there is a neighborhood called Chestnut Hill. Its a very tony area and the last bastion of old-school WASP-iness in the city. Point of disclosure: it bordered by the multicultural UN-topia neighborhoods of East and West Mount Airy and a series of increasingly-liberal suburbs.

Back on topic:

The Chestnut Hill Business Association put out its seasonal sales fliers for this month. Conspicuously missing was the "C" word. Instead, the stores are having HOLIDAY sales. The Schuykill Valley Nature Conservancy is selling HOLIDAY trees. The little knick-knack stores are selling HOLIDAY knick-knacks.

Oh, yeah. Most stores will be closed on December 25th. Its,......Christmas!