The MSM - More Money Than Brains
First,..Katie Couric whores herself for big bucks, then fails to deliver:
Is CBS getting its money's worth from Katie Couric?
After a $13 million promotional campaign touting the $15 million-a-year anchor of CBS Evening News, the network has yet to see a real payoff in its investment.
Despite CBS's incessant spin about Evening News' ratings improvement from '05, two developments are beyond dispute:
Since winning the first two weeks following Couric's Sept. 5 debut, Evening News is back in third place in the weekly network-news Nielsens.
Couric, 49, is delivering about the same viewership as did her lower-paid "interim" predecessor, Bob Schieffer, 69, over his last year.
In last week's race, for example, Brian Williams' No. 1 NBC Nightly News enjoyed its largest advantage over Evening News since Couric became anchor.
Nightly averaged 8.8 million total viewers, 1.5 million more than Evening News' 7.3 million, according to Nielsen Media Research figures released yesterday. It was Nightly's best delivery since March and its 115th blue ribbon in the last 119 weeks.
Charlie Gibson's ABC World News was No. 2 with 8.0 million viewers. Among the target 25-to-54 year-old viewers, it's almost a dead heat among the three broadcasts.
Then, Little Miss Katie shows her true (blue) colors again:
This exchange is courtesy of PhillyBits:
Katie: Hey, wait a second. Democrats took-Democrats took money from Abramoff too, Mr. Dean.
Howard: That is absolutely false. That did not happen. Not one dime of money from Jack Abramoff went to any Democrat at any time.
Katie: According to the CRP, Abramoff and his associates gave 3 million dollars to republicans and 1.5 million to democrats...
Howard: Not-one-dime.
Katie: We'll obviously have to look into that and clarify that to our viewers at a later date...
The TrekMedic pundits:
In that last statement, one must assume Katie & Co. at SeeBS will give the story the Dan Rather treatment to cover up the DNC's tracks!
posted by TheBitterAmerican @ 10:48 PM
4 comments
4 Comments:
Maybe ... just maybe, it's the content and not the delivery mechanism. As the NoKos have shown, your payload isn't half as important as your medium.
Ditto, the MSM is dying and it's not the talking heads fault.
Just a few things, TrekMedic.
One, I tried to leave a comment yesterday and perhaps it was Blogger's comment system or my internet connection. But jeez, I waited 10 minutes and the comment system wouldn't load. Ever consider Haloscan?
Second, the day you commented on that post, I was having some serious Blogger issues and it inadvertently republished like 8-10 posts of mine from many months ago. That particular post was from January 27, 2006. I just wasn't sure if you realized it was really old news or not.
Lastly, I know we're on different sides of the playing field, and perhaps you won't care about this, but I put up a post yesterday about why Foley's abuser doesn't matter and in the process, made a joke about how the media will breeze right into that story, and putting Foley's issues on the backburner.
And that's exactly what Katie did again last night. Had the phone interview with the priest on some remote island, asked him all sorts of questions abuot his relationship with Foley, etc, etc.
One, I tried to leave a comment yesterday and perhaps it was Blogger's comment system or my internet connection. But jeez, I waited 10 minutes and the comment system wouldn't load. Ever consider Haloscan?
Sounds like a PEBKAC problem to me, Phillybits!
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